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Why Business Architect?
In today's complex
new economy
driven by knowledge and
systemic innovation, business architects are in growing demand.
Today's companies need
business
architects
who can take a
systems view of a business and build
synergies.
To build
a winning synergistically integrated
organization, companies need
cross-functionally excellent people who can tie several silos of
business development expertise together, create
synergies, and then
lead
people who will put their plans into action.
Who Is Business Architect?
Business architect is a person that initiates
new business ventures or leads
business innovation, designs a winning
business model, and builds a sustainable
balanced business system for a lasting success.
Matsushita's 7 Core Principles of Management
Business architects can be found in a multitude
of business settings: corporate change leaders, initiators of
joint ventures, managers of
radical innovation projects,
in-company ventures,
spin-outs, or
new start-up ventures. Although the settings in which business
architects act are different, they all design and run a new venture to
achieve its
sustainable growth.
Work ON Your Business
Most businesspeople are so busy working for
their business or in their business that they never find time to
work on their business. Thus they fail to
anticipate what might happen or what they might be able to make happen.
Unless you regularly schedule time (one-day out-of-the-office meeting a
month at least) to work on your business and answer
critical questions, you'll never achieve your
stretch goals.
Balance Your Business System
If your business is in flames, stop what you
are doing,
quiet your mind
and
take a bird's-eye view of your business. Drop any misconceptions you may
have as to what you should be doing, and then re-balance your business. As you regain
the balance in your business, you will regain control. A
business is more than finance.
Performance measures need to be aligned with the
organization's strategy.
The
Business Systems
approach
considers business as system of interrelated factors of
strategy, owners, investors,
management,
workers, finance,
processes,
products, suppliers,
customers, and
competitors.
Discover
Synergies
Synergy
is the energy or force created by the working together of various parts or
processes.
Synergy in business is the benefit derived from
combining two or more elements (or businesses) so that the performance of
the combination is higher than that of the sum of the individual elements
(or businesses)...
More
Use Integrated Approach to the
Management Process
The integrated business systems
approach to business development and the management process is what
distinguishes modern cross-functionally excellent business architects from
functional managers.
As a business architect and an extremely effective
leader, you must have a broad view to be able to link together –
synergistically! –
the key components of corporate success – from
functional planning to
cross-functional cooperation, from
supply chain management to
customer
value creation, from the art of
continuous learning
to the practice of
effective communication and
influencing people – and bundle them in an intellectual, innovative and
pragmatic package that can be used to achieve
sustainable competitive advantage
and
business growth, both
top-line
and
bottom-line. To fulfil these responsibilities, a Business Architect
typically should have broad
cross-functional expertise.
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