Enterprise Strategies


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Vadim Kotelnikov

By: Vadim Kotelnikov

Inventor and Founder

Ten3 Business e-Coach

1000ventures,   1000advices.com

InsBeCo,   Success360

Innovarsity.com,   Fun4Biz.com


Hierarchical Levels of Strategy Enterprise Strategy Business Strategy Enterprise Strategy Enterprise Strategies / Corporate Strategies: 3 Levels

Three Hierarchical Levels of Strategy5

  1. Corporate Strategy What business should you be in? Looks at the whole range of business opportunities.

6Ws of Corporate Growth

  1. Business Strategy Battle plans, tactics used to fight the competition in the industry that your company currently participates in (see Competitive Strategies, Differentiation Strategies and  Competitive War Games).

  2. Functional Strategy Operational methods and value adding activities that you choose for your business (venture strategies, technology strategies, diversification strategies, marketing strategies, etc.)

The Tree of Business

 Discover more!

 Smart Corporate Leader  (By: Vadim Kotelnikov)

Develop a Clear Vision (By: Brian Tracy)

Smart Business Architect   (By: Vadim Kotelnikov)

The Strategist's 15 Rules  (By: Vladimir Kvint)

Top 7 Principles for Transforming Your Business (By: Denise Corcoran)

Strategies for Leading Breakthroughs  (By: Ted Santos)

Two Techniques for Turbulent Times (By: Brian Tracy)

Get Away from Old Ideas (By: Brian Tracy)

Inspirational Quotes: Smart Corporate Leader

 Sustainable Growth Strategies (By: Vadim Kotelnikov)

6Ws of Corporate Growth   (By: Vadim Kotelnikov)

Balanced Business System (By: Vadim Kotelnikov)

Strategies of Market Leaders   (By: Vadim Kotelnikov)

8 Attributes of Corporate Success   (By: T. Peters and R.Waterman)

Business BLISS   (By: Vadim Kotelnikov)

SWOT Analysis   (By: Linda Eve Diamond and Harriet Diamond)

Structuring a Strategic Alliance: 10 Questions  (By: G. Hamel & Y. Doz)

  Competitive Strategies (By: Vadim Kotelnikov)

Sustainable Competitive Advantage   (By: Vadim Kotelnikov)

5 Strategic Questions  (By: Jack Welch)

5 Things You Should Know To Win  (By: Sun Tzu)

Planning  (By: Sun Tzu)

Planning an Attack  (By: Sun Tzu)

10 Essential Principles of Strategy  (By: William Cohen)

4 Steps of Your Differentiation Strategy  (By: Jack Trout, Paul Rivkin)

7-Part Competitive Strategy of Microsoft  (Lesson from Bill Gates)

6 Sigma vs. Blue Ocean Business Strategy  (By: ForexFraud)

  Innovation  (By: Vadim Kotelnikov)

Systemic Innovation   (By: Vadim Kotelnikov)

7 Dimensions of Strategic Innovation   (By: InnovationPoint)

The Art and Discipline of Strategic Innovation   (By: InnovationPoint)

Enterprise Strategy Defined

Strategy is a set of decisions and actions aimed at gaining a sustainable competitive advantage.

Role of Enterprise Strategy


Successful companies are those that focus their efforts strategically. Strategy should be a stretch exercise, not a fit exercise. To meet and exceed customer satisfaction, your business team needs to follow an overall organizational strategy. A successful strategy adds value for the targeted customers  over the long run by consistently meeting their needs better than the competition does.

Strategy is the way in which a company orients itself towards the market  in which it operates and towards the other companies in the marketplace against which it competes. It is a plan an organization formulates to gain a sustainable advantage over the competition. The central strategic issue: why different companies, facing the same environment, perform differently.

Corporate strategy seeks to develop synergies by sharing and coordinating staff and other resources across business units, investing financial resources across business units, and using business units to complement other corporate business activities.

Strategy answers the following questions:

Enterprise strategy is an agreed-on guide to action that should lead business to success in the marketplace by satisfying customer needs better than the competition does. Strategy formulation is the major task for the company entrepreneur and CEO, but it is the task of middle managers and project managers to carry this strategy out and turn it into results.

Results-based Leadership

Balanced Strategy

Sustainable growth strategy requires balancing short-term results against long-term capabilities and growth opportunities.

Strategy Innovation: Evolution of a Successful Strategy

Strategy should by dynamic and change constantly in order to contend with external turbulences. Experimenting with new strategies is important. Constant testing, adaptation and building on what is found to be successful with customers is the way ahead, especially when you are trying to re-invent the value provided, or the way it is produced and delivered.





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Blue Ocean Strategy






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