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Besides assessing each initiative
individually for risk, investment, return, and timing, assess
your
total portfolio to ensure that you have the right initiatives in it:
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Stretch
and strategic fit.
How much does your portfolio push the industry frontiers, and
how well does it fit with your business goals and
strategy?
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Capabilities and capacity.
Do you have the required
capabilities to executive the portfolio and do you have
enough of them? No innovation strategy or portfolio is
meaningful if don’t possess the capabilities and capacity to
execute it. When the demand for resources exceeds their supply,
a bottleneck forms and work grinds to a halt. To address this
problem,
Silicon Valley firms use two basic approaches: (1) they
load their innovation system to no more than 85% of the actual
capacity, and (2) classify innovation initiatives into broad
categories, determined by size and skill requirement, and then
create templates that summarize the resource and capability
requirements for completing each type.
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Leverage and risk. Have you
leveraged your investments so that you have a productivity
advantage, while keeping risk within acceptable bounds? Leverage
is what separates winners and losers. You can get leverage, for
instance, from a platform product, a core product design that
can be tailored with small changes to meet many different
customer applications. Internally, by migrating to a common
platform, you will be able to concentrate employees’ learning on
a single product architecture. The platform approach also
reduces the number of suppliers that you rely upon, increasing
your cost leverage: the same parts can be used repeatedly. The
platform strategy also means that when you undertake a new
derivative, the degree of change is sufficiently small that is
also confines risk and increases reliability.

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