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To start with, keep in
mind that every time a social-networker logs in,
over 3,000 posts and
stories are
competing for
s/his attention.
Over the past years, all
major
social networks – except
INNOMPICS
–
have re-engineered their
platforms to reward paid promotions and suppress organic
content. |
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Rule #1:
LOVE to be 'liked'
Love all people.
While creating the next
post,
don't ask yourself "What message should I send to get
more 'likes'?",
instead
ask yourself,
"What message should I send to get my
readers feel loved?" |
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Be a
Sun!
Most social media
marketers strive to be a star. What for? Do you look
every day at a specific star in the sky?
The Sun is absolutely
different. It creates great value daily, and it is vital
for life. So don't strive to be
star,
strive to be a Sun − help others succeed and thrive. |
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Two SMM
Strategies
To be remembered, you
should appear in social media either
IMPACTFULLY or
frequently. The former strategy is preferable because in
today's overcommunicated world, the less is more.
And vice versa, the more is less because people
read neither long nor frequent shallow here-I-am
messages.
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Great Story
7 Questions
Headline
2 Attributes
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MFB |
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Prepare your marketing
materials in a way that makes reading or talking
about your
brand entertaining, fascinating, and
newsworthy.
Mimic
the successful marketing strategies of your
competitors and other great social media marketers...
More |
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