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Contents
1. Entrepreneurial Creativity 360
Two Qualities and Skill Requirements
Definition and the Four Intertwined
Pillars (see
slide)
The Tao of Entrepreneurial Creativity
(see slide)
Creating Sustainable Profit Growth: 9
Questions To Answer
Entrepreneurial Creativity: 5 Action
Areas (see
slide)
Creative Business Leader:
Cross-functional Excellence (see
slide)
Discovering and Building Synergies
Entrepreneurial Creativity: 5 Steps
Success Story:
Coco Chanel (see
slide)
Success Story:
Innovative Revenue Models Created by Xerox
Success Story:
Michael Dell
Success Story:
Bunsha – and Innovative Japanese Business Model
Success Story:
Amazon.com – Creating Unique Customer Value
The Tao of Marketing
Success Story:
Half.com – Creating Buzz Marketing
The Tao of Value Innovation
(see
slide)
Lessons
from Michael Dell:
Turn Your Customers Into Teachers
2. Creative Thinking and Creative Problem Solving
Creativity: Synergy of Skills,
Resources and Motivation (see
slide)
Be Different and Make a Difference!
Tips for Adopting a Different Point of
View
Lateral Thinking
Thinking Outside-the-Box
Asking Searching Questions
Discovery: the Scientific Model
Accidental Discoveries
Turning Accidental Discoveries Into a
Habit (see
slide)
Inventing New Products: 6 Thinking
Tools
Lessons
from IDEO:
New Product Design
The Tao of Intellectual
Cross-pollination
Creative Problem Solving Techniques
(see
slide)
Creative Problem Solving: 6-Phase
Process (see
slide)
Reframing and Turning Problems Into
Opportunities (see
slide)
Lessons
from Jack Welch:
See Change as an Opportunity
Discovering Opportunities
Organizing Rapid Opportunity Search
80/20 Principle
(see
slide)
6 Thinking Hats
(see
slide)
10 Secrets of Creativity
3. Technology of Achievement
COCA Principle of Achievement
(see
slide)
Be a Winner
The Tao of Achievement
(see
slide)
Setting Effective Goals
Achieving Your Goals: 4 Attitudes × 4
Steps
NLP Technology of Achievement: Creating
Inevitable Success
Self-Motivation
Failure as a Stepping Stone to Success
(see
slide)
4. Taking Entrepreneurial Action
Take Action
Entrepreneur: 10 Key Action Roles
Focus on Your Core Competencies
Develop a Business Model
(see
slide)
Venture Management vs. Lifestyle
Management
Fuzzy Front End
The Tao of Experimentation
DOs and DON'Ts of a Successful
Innovator
Radical Innovation: a Different Role of
Prototyping
Keys To Successful Market Learning
Innovation Process: Flexible vs.
Traditional Model (see
slide)
Turning Failures Into Opportunities
5. Leading the Jazz of Innovation
The Jazz of Innovation vs. Other
Innovation Management Models (see
slide)
Key Components
(see
slide)
11 Practice Tips
(see
slide)
Creative Leadership
Entrepreneurial Leadership: 4 Specific
Attributes (see
slide)
Strategic Intent
(see
slide)
Establishing Corporate Guiding
Principles
Lessons
from Jack Welch:
Get Good Ideas from Everywhere
Lessons
from Michael Dell:
Managing by Wondering Around (MBWA)
The Tao of Brainstorming
Techniques to Develop Solutions
(see
slide)
Perfect Brainstorming: 10 Rules
Facilitating Cross-pollination of
Ideas: 7 Practicing Tips
Loose-Tight Leadership
Freedom To Fail
The Fun Factor
The Tao of the Jazz of Innovation
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